Join The Killer Muse, a bold and community-led fashion-tech startup reshaping how people manage and express their style. We're a multi-brand fashion data platform powered by a sleek wardrobe management app—currently in BETA testing—designed to make fashion accessible, personal, and sustainable.

We’re seeking a data-driven Growth Marketing & Community Strategist to lead user acquisition and retention strategies, turning vision into traction as we prepare for launch and beyond.

🛠 What You’ll Do

• Design and execute growth experiments to accelerate user acquisition, activation, and retention
• Build and optimise user funnels through behavioural and conversion analytics
• Run high-impact social campaigns across key platforms to drive awareness and engagement
• Implement viral loops and referral programmes that encourage organic growth
• Monitor and analyse KPIs to refine strategies and maximise ROI
• Work closely with the founder and cross-functional teams to align growth with brand vision
• Identify new, scalable digital marketing channels to fuel expansion

🎯 Suitable for Professionals Who…

• Have scaled consumer-facing apps, particularly in fashion, lifestyle, or SaaS
• Thrive in early-stage startup environments and are comfortable with ambiguity
• Are both analytical and creative—equally at home running A/B tests and ideating influencer strategies
• Have experience with performance marketing (Google, Meta, SEO) and growth analytics tools (Mixpanel, Amplitude)
• Have a strong interest in fashion or personal style, with a pulse on culture and digital trends
• Understand how to build communities, launch referral systems, or spark viral growth loops
• Experience with B2B or hybrid models is a plus

💡 About The Killer Muse

More than a wardrobe app, The Killer Muse is a digital fashion community. A Dual-Market platform—currently focussed on B2C for personal styling, outfit planning, and creative expression. Inspired by Pinterest, but centred on what you actually own, it empowers users to:

• Organise and manage their wardrobe digitally
• Get AI-powered outfit suggestions
• Discover new looks and connect with style-minded individuals
• Save, curate, and refine fashion ideas in a visual style diary

We are now raising our SEIS round of Pre-Seed funding to fuel our next stage of growth to start scaling our B2B proposition

Founder - Amna Saleem-Walters

In 2024, Amna created The Killer Muse to tackle diversity, inequality, and sustainability within the fashion industry after pivoting from building a peer-to-peer rental model that wasn’t fulfilling her mission. Born in Glasgow to Pakistani heritage, Amna has transformed her love for fashion into a mission-led tech platform.

📈 Opportunity Details

• Stage: Pre-Revenue | BETA Testing
• Equity Offered: 5% or less
• Hours: 8–16/week
• Language: English
• Compensation: Equity only

Interested?
This isn’t just a job, it’s an invitation to co-create and grow something meaningful. As a sweat equity partner, you’ll help shape the growth engine of a purpose-led fashion-tech startup. If you're driven by impact, ownership, and the opportunity to build a product that empowers people and redefines an industry, we’d love to hear from you.

Let’s build something iconic together.