Traditional vehicle financing often comes with high interest rates, which increase costs for consumers, limit their options, and exclude many from accessing financing altogether.

Alltruysm introduces an equity-based lending model that offers interest-free vehicle financing, making car ownership more affordable and accessible. This innovative approach not only reduces costs for consumers but also boosts sales for dealers and accelerates returns for investors. Additionally, it creates a meaningful social and environmental impact by:

• Saving money for families to allocate toward essentials like education and career growth.
• Broadening access to financing for underserved communities.
• Encouraging the replacement of older, high-emission vehicles with more sustainable options, contributing to decarbonization efforts.

Alltruysm’s solution benefits all stakeholders in vehicle financing. While the initial focus is on end consumers, plans are in place to extend services to businesses, ensuring a collective win for everyone involved—the altruistic way.

Over the past 12 months, Alltruysm has been developed with support from the Hyper startup accelerator studio and accepted into the FCA Innovation Pathways Scheme. Early traction includes a promising waiting list, while successfully self-funding through the regulatory process highlights the team’s commitment and resilience.

We’re now seeking a Marketing Director to help refine our identity and launch strategies as we grow.

Key responsibilities
As our Marketing Director, you’ll take ownership of:

• Defining our brand identity - Create a cohesive brand identity that evokes trust, connection, and purpose (similar to AMEX, but rooted in wholesome values).
• Creating foundational marketing content, such as engaging social media campaigns, email strategies, and customer-facing materials.
• Developing a marketing strategy that includes target customer personas, messaging frameworks, and launch plans.
• Ensuring the Alltruysm story is told effectively across all touchpoints to inspire our audience.
• Collaborating with the founder and contributing ideas to other areas of the business as needed.

What You’ll Bring:

• 3+ years of experience in various marketing disciplines (strategy, branding, campaigns, social media, etc.) with proven, quantifiable results (e.g., growth, engagement, revenue impact).
• Proficiency with design tools (e.g., Adobe Creative Suite, Canva).
• Strong communication skills and ability to craft compelling narratives.
• Self-motivation, creativity, and entrepreneurial mindset.
• A passion for purpose-driven businesses and creating positive change.

What You’ll Gain

• Impactful Work: Play a key role in shaping the brand and voice of a mission-driven startup.
• Creative Ownership: Lead branding and marketing initiatives from the ground up.
• Flexible Commitment: Part-time role (8–16 hours/week) with the opportunity to grow with us.
• Equity Offering: We’re offering up to 2% equity to reward your expertise and contributions.

If you’re ready to bring your marketing expertise to a role where creativity meets purpose, we’d love to hear from you. Let’s build something remarkable together.

While Alltruysm started as a solo venture, the founder has built a small, powerhouse team with expertise in corporate finance, law and business management.
The team operates remotely, leveraging flexible collaboration to focus on delivering impactful results.

Driven by a shared vision of transforming vehicle financing, this team brings the skills and passion needed to make Alltruysm a game-changer for consumers and the planet.